Great Gulf Homes: 20 Lombard Street Launch Campaign

This sales brochure and print ad campaign capitalize on the ‘Manhattanization’ of Toronto. In this launch campaign, we invite consumers to ‘own a piece of the sky’, to discover the nexus of leisure and luxe and experience bespoke boutique living.

Target: Affluent Banker, Broker, Entrepreneur

Insight: Capitalize on the Manhattanization of Toronto by showcasing the premiere lifestyle amenities unique to 20 Lombard Street.

Concept: Own a piece of the sky

Solution: Differentiate 20 Lombard street as the premiere address for those seeking exclusivity and privacy with lifestyle amenities that are second to none.